Donoughe Design 

Donoughe Design is a full-service studio specializing in design for print and multimedia-identity, collateral materials, motion graphics, websites, and CDs. Donoughe Design specializes in building user experiences that express brand attributes in an interactive environment. Website projects are a complex, considered combination of design, copy, information architecture, the careful integration of brand attributes and the implementation of appropriate technology. In the end, despite the importance of the various elements, it's the experience in its entirety that people remember.

OmniUpdate Concierge Program services provided by Donoughe Design include the following:

Service Category: Accessibility
Service Type: WCAG 2.0 Level AA Validation
Estimated Hours: 3

Customer Requirements: none

Deliverables: Assistance with WCAG 2.0 Level AA validation and how to resolve issues, specifically targeting the home page and key landing pages

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Service CategoryAccessibility
Service Type: HTML Validation
Estimated Hours: 3

Customer Requirements: none

Deliverables:

  • Assistance in HTML validation, targeting the home page and key landing pages, and recommendations on how to resolve issues.
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Service Category: Analytics
Service Type: Google Analytics and Webmaster Tools 
Estimated Hours: 5

Customer Requirements: Provide Donoughe Design access to Google Analytics and Webmaster Tools account

Deliverables:

  • Assistance with setting up Google Analytics and Webmaster Tools accounts
  • Assistance with Google Analytics analysis
  • Assistance with site verification
  • Assistance with setting up reports
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Service Category: Digital Marketing
Service Type: Brand Identity
Estimated Hours: 20

Customer Requirements: Creative brief outlining goals of the project

Deliverables: Assistance with updating your institution's logo and brand identity for use within your site or other applications, including three alternative directions based on your creative brief

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Service Category: Governance
Service Type: Web Standards Guide
Estimated Hours: 2

Customer Requirements: none

Deliverables:

  • An online call with screen sharing to discuss how to create a detailed Web Standards Guide and show examples of guides that partner has produced
  • InDesign template provided for additional fee
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Service Category: Usability | Website Optimization
Service Type: Website Strategy Review
Estimated Hours: 8

Customer Requirements: Provide pain points for current site

Deliverables: 3-5 page report outlining the problems and opportunities for improving branding, visual hierarchy, and usability on three top-level pages

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